Addressing Today's Marketing Challenges
A recent study conducted by The | Marketing | Works reveals the challenges facing organizations in today’s business environment:
- The ability of the company to effectively position itself and differentiate itself from competition.
- Marketing effectively with limited budgets - or making better use of available budgets.
- The ability to close sales and / or generate revenues.
- Keeping up with the pace of change in markets and business sectors.
If your company faces one or more of these challenges - TMW can help.
We're All About Better Marketing Performance
We focus on the delivery of better marketing performance. Why? Because better marketing performance drives better business performance. Effective marketing leads to increased revenues, improved profitability, decreased costs and more consistent strategic advantage.
The | Marketing | Works offers services that help diagnose marketing issues - whether they are external, market-based or organizational. Based on a platform of Marketing Intelligence, we provide traditional Strategic Planning and Marketing Program Planning.
We can then link planning implementation to performance management and metrics systems - thereby closing the loop.
We can also provide other Marketing Performance services to leverage the existing marketing skills and performance of your staff.
Finally we also offer Market Research services ranging from competitive intelligence to full scale quantitative survey research.
Together or on an individual basis, our services can improve your marketing and business performance.
TMW has three practice areas, as described in the diagram below. All three offerings work together – much like gears in a mechanical system, maximizing client business results.
The | Marketing | Works Services Model
Our three practice areas can be accessed individually, or in combination, or as required for complex client requirements.