As President and Managing Partner of The | Marketing | Works, Rob Woyzbun has recently been appointed to the position of Adjunct Instructor at the Queen's School of Business. This appointment reflects his commitment over the last three years to the prestigious Queen's MBA program for Science and Technology Program (MBAST). Rob has been an Instructor at the Queen's School of Business since 2001, teaching a full credit postgraduate course, Marketing of New Ventures, for the Queen’s MBAST program.
Why effectiveness counts...
“Advertisements are now so numerous that they are very negligently perused, and it has therefore become necessary to gain attention by magnificence of promises, and by eloquences sometimes sublime and sometimes pathetic. Promise, large promise, is the soul of an advertisement.”